FMP

Profile for target audience One of the ways Tyler communicates with his fans is through the use of e-Media, he has many social media accounts on Facebook, Instagram, Twitter and others. Twitter is a platform for Tyler to express his emotions and he posts a lot on Twitter, using all capital letters when he writes, just to further signify that Tyler is a strange character. He also has his own app called Golf Media which his fans can download for £5 each month, his app is said to be his brain in one place, shows updates on him and his whole team Odd Future. The app gives fans updates on his tours and allows them to watch the show him and his team made entitled “Loiter Squad” where they would all take part in crazy activities, do public pranks and do comedic skits. Tyler using synergy and expanding his horizon beyond music is a good move for him as it appeals to a wider range of people, maybe if they do not particularly like his music they may like his clothing or his TV pr...

Researching into 5 channels: 1.          My first source of research is watching YouTube videos. Tyler the creator is seen as a very alternative and bizarre person. Here is some links to the videos I watched: https://www.youtube.com/watch?v=FUXX55WqYZs In this video you can see he is portraying some sort of story, however the story is never finalized and that is shown in most of his videos. The idea of him building up some story but never finishing it. It’s a messy concept from Tyler the creator but I have to follow it to make it seem as if Tyler designed it himself. There is never a real structured plot in his videos but you know that he is trying to portray some sort of image to the viewers. Now the way I know this is by this interview he did about the album its self. What I don’t like about the video is that it has a lot going on at once which makes it hard for the viewers to understand what the story is, I w...